Is popular culture still ‘popular’ in our filtered social media bubble ?

Jib Fowles describes in his book “Advertising & Popular Culture”, the differences and the implicit relationship between Advertising and Popular culture. Written in 1996, I wonder how this relationship has evolved in this present day. Let’s start by outlining the meaning of popular culture. Pop-Culture is what we make out of the products and practices of a mass-produced culture. …

Inspiration: Women empowerment, entrepreneurship and politic in Fashion

There is a noticeable shift in what working age women, of this day and age, are interested in.  Women's interest in business news and entrepreneurship has drastically increased over the year, as seen by Youtube search trend Outside of work, women still want to learn—about way more than beauty and parenting. Millenials Mums are not only parents. …