I am Lauren b., I am a brand consultant. I help creative business owners creating their online brand, package their talent so they can make a greater impact and grow their business. I am passionate about people, culture & art.
From the french Caribbean island of Martinique, I have started my career in advertising agencies, in London. I previously lead digital strategies for global brands and I have decided to join my marketing skills and my passion for Art so I can help Artists branding themselves online and increase their visibility.
I have actually started as a graphic designer in Abu Dhabi more than 10 years ago but it’s in Strategy and Planning that I pursue my career. I have advised advertisers in Retail & Travel industries, such as Nespresso, Ted Baker, British Airways.
My travels nurtured my passion for people’s stories and Art. People around me usually ask me things like: How did you create this cool video? What should I do to improve my online presence?’ I don’t get any tractions or sales on my website, can you help ?
Too often, very talented creators with fascinating stories are getting overwhelmed with marketing and branding, therefore their talents remain hidden . My dream is to be able to use my knowledge of digital advertising and my passion for Art to help creatives tell their story to a larger crowd.
I am on a mission to empower and lift the voices of talented experts !