My expertise lies at the intersection of Brand and Cultural strategy, underlined by tech.
I work with global creative agencies and creative start-ups, cultural events & institutions. Here are a couple of areas I can bring my expertise in:
DIGITAL ADVERTISING
Promoting your organisation through a tailored marketing approach to get visibility, fame and drive sales online.
- Brand strategy
- Audience persona definition
- Visual identity
- Online ads on social media
- Creative briefing
- Editorial calendar
- CRM & Email campaigns
CREATIVE & CULTURAL STRATEGY
Art direction and content approach to create impactful visual identity with static and video content, for any digital support
- Culture and Behavioral Science Strategy
- Creative advertising concept
- Creative technology ( virtual galleries, AI content creation)
CREATIVE PARTNERSHIP
I work alongside you and / or your team to identify the business challenges your organisation faces and put creative solutions in place to achieve your goals
- Creative partnerships
- Institutional marketing
- Leads acquisition
- Pop-up event
- Public art project management
Let’s Talk!
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iamLauren b. 