Hey! My name is Lauren.
I am a cultural and creative consultant and the Founder of thecollabstudio.co
I advise creative and cultural organizations on digital transformation, creative innovation, and brand marketing strategies – all fueled by my deep understanding of the art & culture landscape and its impact on businesses. Skilled in both independent and collaborative work, I operate remotely, fostering innovation across projects in the Caribbean, UK, and US.
Before becoming an independent consultant, I spent 12 years in creative advertising agencies in London and Trinidad- and -Tobago. I previously led digital & creative strategies for global brands and have advised advertisers in various industries, such as Nespresso, Coca-Cola, British Airways, Caribbean Airlines, Suntory, and House of Angostura, to name a few.
I have rich insights into the creative and art sector, I have a keen interest for the Business of Art.
I believe in the power of collaboration and I am always exploring new and innovative ways to bring Business and Art together.
The current landscape often sees incredibly talented art professionals with captivating stories becoming bogged down by the intricacies of marketing and branding. This can leave their exceptional work hidden from the audience it deserves. My passion for art and expertise in digital advertising empowers me to bridge this gap.
Lauren b.